A+T Instruments Appoints New Head of Sales

Published on: 04 July 2023

A+T_Pete Simmonds_2023

A+T Instruments, leaders in the high-end yacht instruments market, has announced Pete Simmonds, highly acclaimed yacht captain, as head of sales.

Pete will lead the company’s sales in superyachts and race boats, building on the current base of over 500 of the planet’s largest and fastest yachts using A+T equipment. 

Pete, originally from Sydney, is now based in the UK with his British wife. He has captained boats including Saudade, P2, Escapade and was Electrical Technical Officer on S/Y Maltese Falcon. Pete is a well-known face in superyacht circles, spending a decade as manager of Antigua Yacht Club Marina and running a rigging business on the island.

“I’ve stared at A+T’s equipment during tens of thousands of miles of sailing. It’s always been a stand-out quality product to use, simple and reliable. The company has an enviable reputation for quality build and performance in the industry, and I can also vouch for the A+T’s customer care – the few times I’ve needed assistance with a problem, they’ve immediately helped over the phone or sent someone out to see us. It’s always been a pleasure to deal with the A+T team, and I’m really looking forward to working with them. 

“We are delighted to welcome Pete to the A+T team. He brings a huge amount of energy, experience and contacts to help our rapidly growing position at the pinnacle of the instrument market for upgrades and new builds,” commented A+T director, Hugh Agnew.