Sunseeker dominates at Miami Boat Show

Published on: 22 February 2024

Largest Sunseeker display in North America reinforces the brand’s current success and future intent

With eight yachts making up its on-water display and a newly appointed client lounge, Sunseeker continues to deliver an unrivalled visitor experience for those seeking the very best in luxury performance motor yachts.

From the recently launched Superhawk 55, one of the brand’s fastest selling models ever, to the awe-inspiring 100 Yacht making its US debut, the show display included models from nearly every range:

• Superhawk 55
• Predator 65
• Manhattan 68 (Pacific edition)
• Predator 75
• 76 Yacht
• 88 Yacht
• 90 Ocean
• 100 Yacht

The US market continues to be of immense importance to the brand, which has been represented by OneWater Yacht Group since 2019. Substantial investment in facilities, service, marketing and training continues to benefit existing and future clients looking to buy one of the brand’s many award-winning models, becoming in the process, part of the ‘Sunseeker family’.

Sean Robertson, President, Sunseeker USA Sales Co. Inc. commented “Having seen the brand grow consistently in the US for several decades, we continue to listen to our experienced clients in terms of how they use their boats and what is important to them; all impacting design, features and technical specification. Every model in our range caters specifically to the US buyer which is driving unparalleled growth in market share.”

Models within the display worthy of special note included the Predator 65, Manhattan 68 Pacific, Predator 75, 88 Yacht and 90 Ocean.

Both Predator models command attention given their sleek profile, carbon fibre opening roofs and tender garage; all standard features of this iconic model. The Predator 75 which was on display was specified with a Shadow Grey gel coat and Low Solar Absorption (LSA) black detailing to its coach roof, radar arch, stern steps and detailing; a combination that perfectly matches its 40 knot performance.

The Manhattan 68 Pacific model has been designed with the US market in mind, featuring a new saloon layout, forward-facing guest seating at the helm and a Grand Master stateroom with extended storage, bar unit and companion seating.

Finally, the 88 Yacht and 90 Ocean deliver two very different takes on this large yacht segment. The 88 Yacht oozes opulent sophistication with a four-cabin configuration and a hull capable of 28 knots or 1275nm of extended cruising. The 90 Ocean meanwhile is all about bringing guests closer to the water with a vast Beach Club, a 6m x 4m bathing platform and multiple entertaining spaces. Both models are available with the innovative award-winning X-TEND™ convertible seating facing forward into the cockpit or aft at Beach Club level.

The Sunseeker 100 Yacht made its stunning debut at the show. Representing the finest craftsmanship and innovative use of materials, this showcase presented an opportunity to experience one of the most highly sought after yachts this year. Boasting an exquisite array of features, the 100 Yacht on display was available for immediate delivery, promising a sanctuary on the sun-kissed waters of Florida or the Bahamas.

Andrea Frabetti, Sunseeker’s Chief Executive Officer, commented: “The 100 Yacht displayed at the Miami International Boat Show was a fine example of Sunseeker’s commitment to an uncompromising design and engineering excellence; it captured the imagination of buyers worldwide.”